neoFroxx GmbH

A short insight into the history of neoFroxx, described by our managing director Markus Frasch himself:

Dear customers and partners on all continents

after the sale of my first company in 2012 – AppliChem GmbH – I, Markus Frasch, remained Managing Director at PanReac AppliChem until the summer of 2013. My wife, Susanne Frasch, was head of the company’s quality management. Some of you may have been in personal contact with us, most of you knew employees of this company or saw and got to know us at national and international trade fairs. Many of you will have used our products in your laboratories.

After we left, it quickly became obvious to us that we should continue to work in the same profession in order to make use of our experience and contacts with customers, trade partners and suppliers.

So we visited various trade fairs and were approached by HiMedia Laboratories and it’s CEO Dr. Vishal Warke during the CPhI in October 2013: Susanne, good to see you again! What are you doing at the moment? Could you imagine setting up sales for HiMedia products in Germany and Europe?
Shortly afterwards, the sales and marketing manager Gilad Landes from Biological Industries (BI) in Israel contacted us with the goal of expanding BI’s activities in Germany and taking over the exclusive representation of BI products.

This was the foundation of our new company neoFroxx GmbH as a supplier for the life science market. Susanne started with 2 former colleagues in spring 2014 in a small office near Darmstadt.
In addition to products for microbiology (HiMedia) and cell culture(Biological Industries), a separate line of chemicals and biochemicals was to complement the product range. It was very important for us to be able to assure our worldwide customers of a trustworthy cooperation with the same philosophy and flexibility as before.

With my entry into the company in 2015 and the entry of Wolfgang Sipos as Chairman (Strategic Purchasing), the further growth of the company could be organized.
In May, we moved into our own building with offices, warehouse and a production area – an important step towards establishing neoFroxx as a competitive supplier in the chemical and life science sector. In the same year, neoFroxx was successfully ISO-9001:2015 certified. Meanwhile, we are also ISO-14001:2015 and Green Climate certified.

And another important event took place in 2015: Wolfgang and I met the Švec family (founders of the family business PENTA) at a trade fair in Prague. The chemistry was right from the beginning and we initiated the first steps to a close cooperation in the future.

In short: neoFroxx is highly motivated and now does the same in GREEN that MAGENTA used to do. With many motivated and caring former employees, we work in a service-oriented and flexible way for old and new trade partners and customers! We put you at the center of our daily work, deliver only the best quality and cooperate with our partners on a personal and trusting level. Because many of our long-standing business partners were forgotten or disappointed on the way of the integration of AppliChem into the ITW Reagents Division, a niche opened up for us, which we were able to close quickly with our know-how and many years of experience.

Our success speaks for itself: within 6 years we have developed neoFroxx into a modern, future-oriented company with more than 30 employees. At our headquarters in Einhausen, we work on 1800 square meter of office, warehouse and production space. In addition, neoFroxx now has a branch in Singapore to better serve customers and distributors in Asia.

We are on a very good path – and we owe it to you, our old and new customers and partners!

Product lines
Biochemicals
Laboratory chemicals

Product lines
Classical cell culture
Molecular biology
Mycoplasma control
Serum-free cell culture

Product lines
Density gradient media
Laboratory equipment
microbiology
Molecular biology
Plant cell culture
Animal cell culture

Product lines
Contract production
Laboratory chemicals
Clinical Biochemistry
Product development
Special products